Catherine Bagwell is Senior Account Coordinator at Girlilla Marketing, bringing creativity and enthusiasm to her role as digital strategist for clients such as Million Dollar Cowboy Bar, Lukas Nelson, Ryan Larkins and Willie Nelson. Catherine specializes in content planning and publishing, website updates and maintenance, event promotion through localized marketing, asset creation, collecting analytics and short-form video editing.

She is a graduate of the University of Tennessee, where she first became interested in digital marketing. She went on to receive an M.B.A. from Middle Tennessee State University. She is also a proud member of Country Music Association and Women in Music. Charitable initiatives include Grace Place Ministry, Inc. which aids single mothers in need in her hometown of Hendersonville, TN.